Somos Peoria Logo

 Saturday, September 28, 2019
2:00 p.m to 10:30 p.m.
Old Town Peoria at 83rd & Grand Avenues

Live Music performances by:
Brenton Wood
The Latin Breed
El Chicano

Fun for the entire family!

Along with a live concert and additional entertainment, festival goers will be able to enjoy a delicious variety of traditional foods, arts and crafts shopping and an activity zone. For adults, beer and margaritas will also be available for purchase.


General admission: $5 before 5 p.m., $10 after 5 p.m.
VIP Tickets (all included below are on a first-come, first-serve basis)
$35 VIP admission per person

ATMs will be located at the event

Lawn chairs, blankets and water are permitted at the event.
No alcohol, glass containers of any kind, portable canopies or umbrellas, bicycles or skateboards, pets (service animals are permitted), or smoking (except in designated areas) allowed at event.


Brenton Wood
Brenton Wood is an American R&B/Soul musician whose career has spanned an impressive five decades. Wood had two hit singles in 1967, "The Oogum Boogum Song" and "Gimme Little Sign." Wood's success as a songwriter, vocalist, and pianist was achieved without any gimmicks, which were common among artists of the time. For 50 years, Wood's music has resonated with the Latino and Chicano communities not only for its catchy rhythms, but also for his "can do" message of empowerment.

Brenton Wood


The Latin Breed
Born on the south side of San Antonio in 1969, The Latin Breed is on of the most distinctive bands to survive the Chicano/Tejano renaissance. Their signature sound blends influences of Tejano, R&B, Jazz/Funk, and orchestral/big band. With 19 recorded albums and a Tejano Music Award, The Latin Breed has kept traveling on the road, performing diverse music along with their well established hits. The 10-piece band continues with a celebratory 50th Anniversary tour across the nation. Catch them live in Peoria, Arizona on Saturday, September 28, 2019!

The Latin Breed


El Chicano
El Chicano is a premier Latino Rock band founded in East Los Angeles in 1970. The group has recorded 12 studio albums and has received 5 Gold records for album sales. The group blends rock, soul, Latin, funk, and jazz elements to create their signature sound. Now in their 50th year, El Chicano is still recording, touring, and delighting audiences by performing music "always from the heart."

El Chicano



3X3 Basketball Tournament - CANCELLED

The 3-on-3 basketball tournament on Friday has been cancelled. For those who registered already and might have questions, contact We apologize for the inconvenience and we hope to see you all out at Somos Peoria on Saturday!


If you missed last year's festival, check out the video!

Frequently asked ¡Somos Peoria! Questions

Event: ¡Somos Peoria!

When is the Event?

Saturday, September 28, 2019, 2:00 p.m. - 10:30 p.m.

Where is the Event?
Downtown Peoria, 83rd and Peoria Avenue, Peoria, AZ 85345

What does it cost to park? Where do you park?

  • Nothing…it is free!
  • FREE SHUTTLE! Park at the City Hall Campus, 8401 W. Monroe Street for free shuttle to front gate of the event
    • Pick up and drop off points are indicated on the map for two routes (East – blue and West – red).
    • Shuttle will run from 3:00 p.m. to 11:00 p.m., every 15 minutes


What can I bring into the event?

Lawn chairs, blankets and sealed water bottles are permitted.

What is not allowed at the event?

  • No alcohol
  • No glass containers of any kind
  • No portable canopies or umbrellas
  • No bicycles or skateboards
  • No pets; service animals are permitted.
  • No smoking, only in designated areas 

Will alcohol be served at the event?
Yes, beer and margaritas will be available on-site.

What are the seating arrangements?
First come, first serve, festival seating.

What else is happening?

  • Specialty food vendors
  • Inflatables and carnival rides
  • Local bands
  • Local area vendor booths

Sponsorship Information

To learn more about sponsoring SOMOS Peoria, please contact Arvizu Advertising & Promotions at: (602) 279-4669



Bill Moss, Special Events Supervisor
623-773-7133  |  623-773-7180-fax  

Andrea Collica, Special Events Coordinator
623-773-7244-direct  |  623-773-7180-fax