City of Peoria Press Release
Printer Friendly Version
New Public Information Manager a ‘Natural Fit’ in Peoria
Larsen Knows Community from Eight Years with Banner Thunderbird
PEORIA, Ariz. (May 26, 2011) – Peoria has tapped Bo
Larsen, a former public relations director for Banner Thunderbird Medical
Center, to be its new public information manager.
Larsen brings the city nearly 30 years of experience in
public relations, marketing, television and video production. He represented
Banner Thunderbird for nearly eight years before taking a job in northern Idaho
in 2008. During his time with Banner, he served on the Peoria Chamber of
Commerce’s Board of Directors and was active in numerous community events and
“We feel lucky to have found someone with Bo’s mix of
professional experience and local knowledge to be Peoria’s new chief
spokesperson,” said City Manager Carl Swenson. “His good humor and comfort with
the community makes him an excellent fit for the city.”
Larsen will oversee the city’s Office of Communications,
which comprises not only public information but also Web development, social
media, internal communications and Peoria Channel 11.
“This is an exciting opportunity for me,” Larsen said. “I’ve
worked closely with Peoria agencies over the years, so this seems like a natural
Larsen, a University of Montana graduate, has been married
for 23 years and has two daughters. Before his job at Banner Thunderbird, he
worked for John C. Lincoln Health Network and U-Haul International, among other
Valley companies. He began his career as a sports producer with CNN in Atlanta.
Larsen will begin with the city of Peoria on Tuesday, May 31,
at a salary of $92,500.